Pay no attention to the man behind the curtain

The web has made it a whole lot easier to fake it. And that is, if anything, even more of a threat to serious, online communities than to traditional associations.

There is little you can effectively do to police the content of others on the web … leaving it up to our associations (traditional and virtual) to actually deliver on their promise and for the consumer to decide who is providing true value.

Read more in my guest blog on ASAE’s Acronym:

“Pay no attention …” on Acronym

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About Mark J. Golden, FASAE, CAE
Mark J. Golden, FASAE, CAE, is Executive Director of the National Society of Professional Engineers (NSPE) in Alexandria, Virginia. Prior CEO roles include a nearly fourteen-year tenure as Executive Director and Chief Executive Officer of the National Court Reporters Association (NCRA), Vienna, Virginia. Before joining NCRA staff , he spent eight years with the Personal Communications Industry Association (PCIA), Washington, D.C. He also spent 12 years with the Association of Telemessaging Services International (ATSI), Alexandria, Virginia Long active in the association community, Mr. Golden is a past Chairman of the Board of Directors of the Center for Association Leadership, a past Vice Chairman of the ASAE Board of Directors, past Chair of the Center for Association Leadership’s Research Committee, and past member of the U. S. Chamber of Commerce's Association Committee of 100. He is the 2011 recipient of the American Society of Association Executive's Key Award, the highest honor ASAE bestows, to "honor the association CEO who demonstrates exceptional qualities of leadership in his or her own association, and displays a deep commitment to voluntary membership organizations as a whole.”

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